Get to know the founder, Shawn Zausch

I am the founder of Essential Nutrient Foods, a company built on one simple mission: to make healthy eating quick, simple, and accessible for everyone.

This mission is deeply personal. I lost two brothers at the age of 52—one to heart disease and one to diabetes—and realized I wasn’t taking care of my own health either. That wake-up call, paired with my lifelong passion for fitness, pushed me to create nutrient-dense foods that make eating well effortless.

That’s why I developed Veg-N-Oats—a wholesome blend of fruits, vegetables, oats, and chocolate chips—and Spinn Eggs, a protein-rich spinach and egg bake. These products were created to help the 90% of Americans who don’t get enough fruits and vegetables. If we could improve the nutritional intake of the population by even 10%, we could positively impact over 30 million people—giving families more years together and reducing preventable disease.

I’ve committed myself to inspiring others to take control of their well-being through simple, daily choices. As part of that journey, I’m working through a bucket-list goal: riding 50 miles in all 50 states while spreading a message of resilience, fitness, and the power of nutrient-rich foods.

My vision goes far beyond food. I want to spark a movement that proves it’s never too late to rebuild your strength, fuel your body, and chase your biggest dreams.